Bahia Blanca. Desarrollo comercial y de negocios en Alicante. // White Bay. Comercial development in Alacant.

El proyecto desarrolla parte de un área residencial y comercial en la ciudad de Alicante.


Aunque el porcentaje de m2 per cápita de áreas comerciales en esta ciudad, como en otras del sur de la península, es elevado. El promotor apuesta por la creación de una zona comercial con una estética vanguardista de referencia.


El proyecto desarrolla el concepto del desarrollo urbanístico residencial de nivel económico medio alto en bloques de variada edificabilidad, vinculadas al desarrollo de un área comercial de referencia en la ciudad.



La ubicación del sector en un área de expansión de la ciudad, así como el dinamismo comercial y turístico de la zona son las claves de la apuesta del promotor.

Los primeros pisos albergarán tiendas y restaurantes conectados a un centro comercial adyacente, los edificios mas cercanos a la plaza principal se llenarán de apartamentos.

El programa es una mezcla de tiendas boutique, cafés y residencias.

La calle y el parque se conectarán.

Baja 4 plantas son tiendas conectadas con un centro comercial. Los edificiosmas cercanos a esta zona están reservados para los apartamentos.

La plaza y el complejo al aire libre ofrecen hermosas vistas hacia la ciudad vieja y el castillo. Las zonas periféricas de este espacio público se forman como café al aire libre.


Al igual que la moda también los edificios cambian a través de la temporada: la apariencia otoño invierno es debida al uso de colores mas fríos. En la primavera los colores se modificarán en las fachadas y en la iluminación periférica mediante el aspecto exterior es de color verde en algunas zonas.


The project develops part of a residential and commercial area in the city of Alicante.

Although the percentage of per capita m2 of commercial areas in the city, as in other south of the peninsula is high. The developer committed to creating a shopping area with an avant-garde of reference.



The project develops the concept of urban development of middle income residential high buildable blocks wide, linked to the development of a commercial area in the city reference.

The location of the sector in an area of urban expansion and commercial dynamism and tourism in the area are the keys to bet promoter.


The first floor will house shops and restaurants connected to a shopping center adjacent buildings closest to the main square is filled with apartments.

The program is a mix of boutique shops, cafes and homes.

The street and the park will be connected.




Lower 4 plants are connected to a shopping mall. Nearest buildings of the area are reserved for apartments.





The square and the outdoor complex offers spectacular views of the old town and castle. Outlying areas of this public space is shaped like outdoor cafe.



As fashionable as well as buildings change through the season: autumn winter appearance is due to the use of cooler colors. In the spring colors are modified in the facades and peripheral light through the exterior is green in some areas.



The urban development marks a beginning for future development of the city of Alicante in the coming years. Thus, the Central Business District is a model for the transformation process must take place in the cities of southern Spain and his race for a distinct identity in the changing economic climate. Like many other cities economically applicants in Spain, Alicante faces the challenge of establishing an urban identity that unites local traditions with the most innovative ideas for future business.




Alicante on the other hand has the Altet airport (also known as Alicante airport despite being located in the neighboring city of Elche), which is today the most profitable airport in Spain by the massive influx of tourists throughout the year .





Moreover, the seaport city, is a reference port of both goods and tourist traffic through the cruise ships.




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